Editorials & Opinions

More free time

How can technology, by demonstrating the hegemony of spirit over matter and revealing human aspirations for development, remain a humanizing factor?

Words, words, words

The use of a by-product for food purposes constitutes a form of upcycling, a relatively recent term that refers to a specific type of value-adding process and which does not yet have a clear legal definition

By, Co, Up

My convictions are wavering… a bit like when I find myself trying to describe and distinguish a by-product from a co-product or an upcycled product

Horeca birra

Keeping promises

Beverage doesn’t exist in the warehouse; it exists when someone drinks it in a context, in company, in a place of their choosing. This is why HoReCa isn’t simply a distribution channel like any other: it’s the place where the product is called upon to deliver on the promises the brand has built. In purchasing,…

vino

The value of time

We live in the age of everything now: if a web page doesn’t load quickly enough, we abandon it; if our desktop processor isn’t efficient and fast, we immediately lose patience; if the apps on our smartphone don’t solve our problems in fractions of a second, we uninstall them or download others, hoping they’ll perform…

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