Fondazione Birra Moretti explores the evolving times, settings, and rituals of Italian dining, and the role beer plays in this new cultural context
Fondazione Birra Moretti explores the evolving times, settings, and rituals of Italian dining, and the role beer plays in this new cultural context
New challenges, linked to changes in consumption, combined with pressure from energy costs and geopolitical tensions, are putting the sector to the test; however, it is holding its own and continuing to grow, despite some declines in traditional products
There’s a growing desire among Italians for a simpler, more authentic, and formally uncluttered table.
This is what emerges from research conducted by AstraRicerche for Birra Moretti, presented in Milan during the first of a series of events that invite you to rediscover the pleasure of a table without (too many) complications
The Circana research dedicated to the wine market in large-scale retail trade was presented at Vinitaly during the round table “Wine in large-scale retail trade: market dynamics and emerging critical issues”, organised by Veronafiere, in which producers and distributors discussed the situation in front of an audience of wineries, journalists and sector experts
The basket of food products that recall the concept of Italianness on the label is the first in terms of incidence
